Four Steps to the Epiphany
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Four Steps to the Epiphany
Successful Strategies for Products that Win
Blank, Steve
John Wiley & Sons Inc
04/2020
384
Dura
Inglês
9781119690351
15 a 20 dias
974
Descrição não disponível.
The Hero's Journey v
Introduction ix
Chapter 1: The Path to Disaster: The Product Development Model 1
Chapter 2: The Path to Epiphany: The Customer Development Model 23
Chapter 3: Customer Discovery 40
Chapter 4: Customer Validation 104
Chapter 5: Customer Creation 156
Chapter 6: Company Building 206
Bibliography 265
Appendix A: Customer Development Team 280
Appendix B: Customer Development Checklist 288
Acknowledgments 367
About the Author 369
Introduction ix
Chapter 1: The Path to Disaster: The Product Development Model 1
Chapter 2: The Path to Epiphany: The Customer Development Model 23
Chapter 3: Customer Discovery 40
Chapter 4: Customer Validation 104
Chapter 5: Customer Creation 156
Chapter 6: Company Building 206
Bibliography 265
Appendix A: Customer Development Team 280
Appendix B: Customer Development Checklist 288
Acknowledgments 367
About the Author 369
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
The Hero's Journey v
Introduction ix
Chapter 1: The Path to Disaster: The Product Development Model 1
Chapter 2: The Path to Epiphany: The Customer Development Model 23
Chapter 3: Customer Discovery 40
Chapter 4: Customer Validation 104
Chapter 5: Customer Creation 156
Chapter 6: Company Building 206
Bibliography 265
Appendix A: Customer Development Team 280
Appendix B: Customer Development Checklist 288
Acknowledgments 367
About the Author 369
Introduction ix
Chapter 1: The Path to Disaster: The Product Development Model 1
Chapter 2: The Path to Epiphany: The Customer Development Model 23
Chapter 3: Customer Discovery 40
Chapter 4: Customer Validation 104
Chapter 5: Customer Creation 156
Chapter 6: Company Building 206
Bibliography 265
Appendix A: Customer Development Team 280
Appendix B: Customer Development Checklist 288
Acknowledgments 367
About the Author 369
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
