Small Business Revolution

Small Business Revolution

How Owners and Entrepreneurs Can Succeed

McCarthy, Barry C.

John Wiley & Sons Inc

12/2021

256

Dura

Inglês

9781119802648

15 a 20 dias

446

Descrição não disponível.
Chapter 1 The Small Business: You are a Very Big Part of America 01

Chapter 2 Why? Tough Questions, Tough Decisions 13

Chapter 3 Crucial Numbers 29

Chapter 4 Concentric Circles 49

Chapter 5 Getting Visible 65

Chapter 6 Bringing in Business 87

Chapter 7 The Craft of Persuasion 101

Chapter 8 Relationships 123

Chapter 9 Vulnerabilities 139

Chapter 10 The Power of Email 147

Chapter 11 The Right Way to Use Social Media 161

Chapter 12 Power Tools 175

Chapter 13 Your Team 191

Chapter 14 Eyes Wide Open 201

Epilogue: When to Abandon the Dream? 207

Notes 213

Acknowledgments 217

About the Author 221

Index 223
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<p>Smb; small business recession; small business growth; small business survival; small business cash flow; small business employee retention; small business models; online small business; small business payroll; small business customers </p>