Patterns of Entrepreneurship Management
Patterns of Entrepreneurship Management
Kaplan, Jack M.; McGourty, Jack
John Wiley & Sons Inc
11/2020
368
Mole
Inglês
9781119703068
15 a 20 dias
636
Descrição não disponível.
Preface xiii List of Worksheets xix
Part 1 Getting Started as an Entrepreneur
1 Understanding the Entrepreneurial Process 2
2 Converting Ideas into Opportunities 21
3 Framing and Testing the Business Model 54
4 Engaging Customers, Analyzing Competitors, for Market Entry Strategy 88
5 Preparing the Investor Package 128
6 Setting Up the Company 145
7 Protecting Intellectual Property 168
Part 2 Funding the Venture
8 Launching and Financing Your Venture 194
9 Equity Financing for High Growth 215
Part 3 Managing Performance, Communication, and People
10 Managing Start-up Performance-Money and People 240
11 Pitching the Venture to Investors 277
12 Planning Your Exit 295
Part 1 Getting Started as an Entrepreneur
1 Understanding the Entrepreneurial Process 2
2 Converting Ideas into Opportunities 21
3 Framing and Testing the Business Model 54
4 Engaging Customers, Analyzing Competitors, for Market Entry Strategy 88
5 Preparing the Investor Package 128
6 Setting Up the Company 145
7 Protecting Intellectual Property 168
Part 2 Funding the Venture
8 Launching and Financing Your Venture 194
9 Equity Financing for High Growth 215
Part 3 Managing Performance, Communication, and People
10 Managing Start-up Performance-Money and People 240
11 Pitching the Venture to Investors 277
12 Planning Your Exit 295
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
entrepreneurship; entrepreneurship management; entrepreneurship textbook; entrepreneurship cases; entrepreneurship framework; venture planning; venture strategy; venture business models; startup planning; startup strategy; startup management
Preface xiii List of Worksheets xix
Part 1 Getting Started as an Entrepreneur
1 Understanding the Entrepreneurial Process 2
2 Converting Ideas into Opportunities 21
3 Framing and Testing the Business Model 54
4 Engaging Customers, Analyzing Competitors, for Market Entry Strategy 88
5 Preparing the Investor Package 128
6 Setting Up the Company 145
7 Protecting Intellectual Property 168
Part 2 Funding the Venture
8 Launching and Financing Your Venture 194
9 Equity Financing for High Growth 215
Part 3 Managing Performance, Communication, and People
10 Managing Start-up Performance-Money and People 240
11 Pitching the Venture to Investors 277
12 Planning Your Exit 295
Part 1 Getting Started as an Entrepreneur
1 Understanding the Entrepreneurial Process 2
2 Converting Ideas into Opportunities 21
3 Framing and Testing the Business Model 54
4 Engaging Customers, Analyzing Competitors, for Market Entry Strategy 88
5 Preparing the Investor Package 128
6 Setting Up the Company 145
7 Protecting Intellectual Property 168
Part 2 Funding the Venture
8 Launching and Financing Your Venture 194
9 Equity Financing for High Growth 215
Part 3 Managing Performance, Communication, and People
10 Managing Start-up Performance-Money and People 240
11 Pitching the Venture to Investors 277
12 Planning Your Exit 295
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.