Entrepreneurship For Dummies
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portes grátis
Entrepreneurship For Dummies
Allen, Kathleen
John Wiley & Sons Inc
12/2022
448
Mole
Inglês
9781119912637
15 a 20 dias
842
Descrição não disponível.
Introduction 1
Part 1: Getting Started in Entrepreneurship 5
Chapter 1: Understanding Entrepreneurship 7
Chapter 2: Entrepreneurship in the 21st Century 25
Chapter 3: Preparing to Seek Opportunity 45
Chapter 4: Testing an Opportunity Before You Leap 61
Part 2: Testing the Feasibility of Your Business Concept 77
Chapter 5: Understanding Your Industry 79
Chapter 6: What Your Customers Can Tell You 95
Chapter 7: Designing Solutions for a New Marketplace 117
Chapter 8: Protecting Your Products and Services 137
Chapter 9: Putting Together Your Founding Team 161
Chapter 10: Getting Solutions to Customers: The Supply Chain 181
Chapter 11: Developing and Testing Your Business Model 193
Chapter 12: Assessing Your Initial Financial Needs 209
Part 3: Designing a Company 231
Chapter 13: Preparing a Business Plan 233
Chapter 14: Finding Money to Start and Grow Your Venture 257
Chapter 15: Starting with the Right Legal Structure 279
Part 4: Growing a Company 297
Chapter 16: Planning for Growth 299
Chapter 17: Developing a Marketing Strategy 333
Chapter 18: Making and Using Money Wisely: The Financial Plan 357
Chapter 19: Planning for Things That Go Bump in the Night 381
Part 5: The Part of Tens 397
Chapter 20: Ten Reasons Not to Start a Business 399
Chapter 21: Ten Ways to Spark Your Innovative Spirit 405
Index 411
Part 1: Getting Started in Entrepreneurship 5
Chapter 1: Understanding Entrepreneurship 7
Chapter 2: Entrepreneurship in the 21st Century 25
Chapter 3: Preparing to Seek Opportunity 45
Chapter 4: Testing an Opportunity Before You Leap 61
Part 2: Testing the Feasibility of Your Business Concept 77
Chapter 5: Understanding Your Industry 79
Chapter 6: What Your Customers Can Tell You 95
Chapter 7: Designing Solutions for a New Marketplace 117
Chapter 8: Protecting Your Products and Services 137
Chapter 9: Putting Together Your Founding Team 161
Chapter 10: Getting Solutions to Customers: The Supply Chain 181
Chapter 11: Developing and Testing Your Business Model 193
Chapter 12: Assessing Your Initial Financial Needs 209
Part 3: Designing a Company 231
Chapter 13: Preparing a Business Plan 233
Chapter 14: Finding Money to Start and Grow Your Venture 257
Chapter 15: Starting with the Right Legal Structure 279
Part 4: Growing a Company 297
Chapter 16: Planning for Growth 299
Chapter 17: Developing a Marketing Strategy 333
Chapter 18: Making and Using Money Wisely: The Financial Plan 357
Chapter 19: Planning for Things That Go Bump in the Night 381
Part 5: The Part of Tens 397
Chapter 20: Ten Reasons Not to Start a Business 399
Chapter 21: Ten Ways to Spark Your Innovative Spirit 405
Index 411
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Entrepreneurship; entrepreneur; start a business ; become an entrepreneur; startup; startup founder; small business; self employment; business models; startup strategy; small business strategy; startup funding; raising capita; business plan
Introduction 1
Part 1: Getting Started in Entrepreneurship 5
Chapter 1: Understanding Entrepreneurship 7
Chapter 2: Entrepreneurship in the 21st Century 25
Chapter 3: Preparing to Seek Opportunity 45
Chapter 4: Testing an Opportunity Before You Leap 61
Part 2: Testing the Feasibility of Your Business Concept 77
Chapter 5: Understanding Your Industry 79
Chapter 6: What Your Customers Can Tell You 95
Chapter 7: Designing Solutions for a New Marketplace 117
Chapter 8: Protecting Your Products and Services 137
Chapter 9: Putting Together Your Founding Team 161
Chapter 10: Getting Solutions to Customers: The Supply Chain 181
Chapter 11: Developing and Testing Your Business Model 193
Chapter 12: Assessing Your Initial Financial Needs 209
Part 3: Designing a Company 231
Chapter 13: Preparing a Business Plan 233
Chapter 14: Finding Money to Start and Grow Your Venture 257
Chapter 15: Starting with the Right Legal Structure 279
Part 4: Growing a Company 297
Chapter 16: Planning for Growth 299
Chapter 17: Developing a Marketing Strategy 333
Chapter 18: Making and Using Money Wisely: The Financial Plan 357
Chapter 19: Planning for Things That Go Bump in the Night 381
Part 5: The Part of Tens 397
Chapter 20: Ten Reasons Not to Start a Business 399
Chapter 21: Ten Ways to Spark Your Innovative Spirit 405
Index 411
Part 1: Getting Started in Entrepreneurship 5
Chapter 1: Understanding Entrepreneurship 7
Chapter 2: Entrepreneurship in the 21st Century 25
Chapter 3: Preparing to Seek Opportunity 45
Chapter 4: Testing an Opportunity Before You Leap 61
Part 2: Testing the Feasibility of Your Business Concept 77
Chapter 5: Understanding Your Industry 79
Chapter 6: What Your Customers Can Tell You 95
Chapter 7: Designing Solutions for a New Marketplace 117
Chapter 8: Protecting Your Products and Services 137
Chapter 9: Putting Together Your Founding Team 161
Chapter 10: Getting Solutions to Customers: The Supply Chain 181
Chapter 11: Developing and Testing Your Business Model 193
Chapter 12: Assessing Your Initial Financial Needs 209
Part 3: Designing a Company 231
Chapter 13: Preparing a Business Plan 233
Chapter 14: Finding Money to Start and Grow Your Venture 257
Chapter 15: Starting with the Right Legal Structure 279
Part 4: Growing a Company 297
Chapter 16: Planning for Growth 299
Chapter 17: Developing a Marketing Strategy 333
Chapter 18: Making and Using Money Wisely: The Financial Plan 357
Chapter 19: Planning for Things That Go Bump in the Night 381
Part 5: The Part of Tens 397
Chapter 20: Ten Reasons Not to Start a Business 399
Chapter 21: Ten Ways to Spark Your Innovative Spirit 405
Index 411
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
