AI-Enabled Analytics for Business
AI-Enabled Analytics for Business
A Roadmap for Becoming an Analytics Powerhouse
Maisel, Lawrence S.; Zwerling, Robert J.; Sorensen, Jesper H.
John Wiley & Sons Inc
03/2022
240
Dura
Inglês
9781119736080
15 a 20 dias
390
Introduction XI
Part I Fundamentals 1
Chapter 1 A Primer on AI-Enabled Analytics for Business 3
Chapter 2 Why AI-Enabled Analytics Is Essential for Business 17
Chapter 3 Myths and Misconceptions About Analytics 27
Chapter 4 Applications of AI-Enabled Analytics 39
Part II Roadmap 57
Chapter 5 Roadmap for How to Implement AI-Enabled Analytics in Business 59
Chapter 6 Executive Responsibilities to Implement Analytics 87
Chapter 7 Implementing Analytics 97
Chapter 8 The Role of Analytics in Strategic Decisions 109
Part III Use Cases 121
Chapter 9 Cases of Analytics Failures from Deviation to the Roadmap 123
Chapter 10 Use Case: Grabbing Defeat from the Jaws of Victory 133
Chapter 11 Use Case: Incremental Improvements to Gain Insights 143
Chapter 12 Use Case: Analytics Are for Everyone 151
Epilogue 157
Appendix - Analytics Champion Framework 159
About the Authors 209
About the Website 215
Index 217
Introduction XI
Part I Fundamentals 1
Chapter 1 A Primer on AI-Enabled Analytics for Business 3
Chapter 2 Why AI-Enabled Analytics Is Essential for Business 17
Chapter 3 Myths and Misconceptions About Analytics 27
Chapter 4 Applications of AI-Enabled Analytics 39
Part II Roadmap 57
Chapter 5 Roadmap for How to Implement AI-Enabled Analytics in Business 59
Chapter 6 Executive Responsibilities to Implement Analytics 87
Chapter 7 Implementing Analytics 97
Chapter 8 The Role of Analytics in Strategic Decisions 109
Part III Use Cases 121
Chapter 9 Cases of Analytics Failures from Deviation to the Roadmap 123
Chapter 10 Use Case: Grabbing Defeat from the Jaws of Victory 133
Chapter 11 Use Case: Incremental Improvements to Gain Insights 143
Chapter 12 Use Case: Analytics Are for Everyone 151
Epilogue 157
Appendix - Analytics Champion Framework 159
About the Authors 209
About the Website 215
Index 217